Why Avid
The end-to-end strategy and execution partner helping brands build AI visibility across trusted publishers.
Avid shows you where your brand stands in AI, identifies where the opportunities are and recommends what to do about them. Then we build the content strategy and activate the right publishers to act on it.
From analysis and strategy through to publisher activation and measurement, Avid brings everything together in one place.
The Avid difference
Not just a scoreboard. A strategy for what to do next.
Most AI visibility platforms focus on monitoring where your brand appears and helping optimise the channels you already own.
Avid connects that intelligence to the strategy, publisher content and execution needed to influence what happens next.
Built for recommendations
We focus on the questions, claims and associations that can influence whether your brand gets recommended, not visibility for visibility's sake.
Trusted publishers
We help you deliberately build your brand's presence across the trusted third-party publishers shaping how brands are understood and recommended.
Agreed, not pitched
Publisher placements are agreed as part of the campaign, giving you certainty over where your strategy will be activated, rather than relying on earned coverage.
One coordinated campaign
One strategy carried across publisher selection, briefing, content, approvals and measurement, without managing every publisher separately.
Why Avid works
Three capabilities, working together.
Content & GEO Expertise
We analyse how AI understands and recommends your brand, identify the opportunities worth pursuing and turn them into a clear content strategy.
Trusted Publisher Network
Access 1000+ media partners across Australia, the UK and beyond, with publisher capabilities vetted by Avid and the right mix selected around your strategy.
Purpose-Built Platform
One workflow for publisher selection, briefing, approvals, delivery and reporting, making it possible to coordinate multi-publisher campaigns at scale.
Work with Avid your way
End-to-end, or where you need us.
Avid can manage the full process, from AI visibility analysis and strategy through to publisher activation and measurement.
Already have an AI visibility analysis or strategy? Bring it to us. We can use those findings to build the content strategy, activate across our publisher network and measure the impact.
Is AI recommending your brand?
See how your brand appears in AI answers, and where trusted publisher content can strengthen its visibility.