Avid Collective

AI visibility

Avid helps brands getrecommended by AI.

One consistent brand story, told through content partnerships with publishers AI already trusts.

Asked

Which coffee machine should I buy for a small office?

Answer

For a small office, a fully automatic machine is the practical choice: it grinds, doses and cleans itself, so nobody needs training.

Reviewers consistently rate your brand highly for reliability and ease of use, and it is the model most often recommended for shared spaces.

Sources

  • 1Independent review
  • 2Trade title
  • 3Lifestyle publisher
  • 4Comparison site
An illustration of the answer worth winning: your brand recommended, with trusted publishers reinforcing why.

Why publishers

Trusted publishers have always shaped decisions. Now, they're shaping AI answers.

90%

of the sources AI cites when answering are ones the brand does not control.

only 10.15% of citations go to brand-owned domains.

Source: Foundation Marketing and AirOps, May 2026. Market not stated.

Why it matters

The biggest opportunity to improve your AI visibility sits beyond your own website.

If trusted third parties aren't reinforcing your brand, AI is more likely to recommend someone else.

Why Avid

The end-to-end strategy and execution partner helping brands build AI visibility across trusted publishers.

  • Content & GEO Expertise

    Specialists in GEO and content strategy identify the claims your brand needs to be known for and shape the content to reinforce them.

    A consistent brand story AI can understand and repeat.

  • Global Trusted Publisher Network

    800+ media partners across Australia, the UK and beyond, selected to suit your brand, category and market.

    The right publisher mix, activated at scale.

  • Purpose-Built Platform

    Built to plan, brief, approve, deliver and measure multi-publisher content campaigns.

    Campaigns without the complexity.

Publishers we work with

  • Adventure.com
  • Anthem Publishing
  • BBC Earth
  • Better Homes and Gardens
  • Broadsheet
  • City A.M.
  • Condé Nast
  • Condé Nast Traveler
  • Daily Mail
  • Finder
  • Fortune
  • FourFourTwo
  • Frankie
  • Future
  • GamesRadar+
  • Goalhanger
  • Gourmet Traveller
  • Grazia
  • InDaily
  • Investopedia
  • Made For Mums
  • Marie Claire
  • Mumsnet
  • Refinery29
  • Sky News
  • Star Observer
  • Stuff
  • Tatler
  • The Independent
  • The New York Times
  • The Telegraph
  • Time Out
  • Top Gear
  • Total Beauty
  • UNiDAYS
  • Vanity Fair
  • Vogue
  • Women's Weekly Food
  • Yahoo

One strategy. One accountable partner. One credible story, built for AI visibility.

Why Avid

What our agency partners say

Trusted by the teams behind leading brands.

  • Managing everything through the platform took the back and forth out of discussions and approvals and significantly improves the ease of running content campaigns.

    Olivia Pellegrino

    Investment Manager, Mindshare

    Mindshare
  • The platform made implementing our recent branded content campaign so easy. Its intuitive task management and production tools ensured all steps were completed on time, and all stakeholders had full visibility across every stage of the process.

    Jo Marini

    Client Director, Initiative

    Initiative
  • For independent agencies, media partnerships are high value but often resource-intensive to manage. Avid meaningfully improves how partnerships can be planned, managed and delivered.

    Joel Trethowan

    MD, Alchemy One

    Alchemy One

Brands we work with

  • Amazon
  • Amazon Prime
  • American Express
  • eBay
  • Electrolux
  • Jack Daniels
  • Lego
  • L'Oreal
  • Netflix
  • Samsung
RecognisedNative Advertising Awards, Gold Winner

Gold, Native Advertising Platform/Network of the Year, 2025. Awarded by the Native Advertising Institute.

Is AI recommending your brand?

See how your brand appears in AI answers, and where trusted publisher content can strengthen its visibility.

Get your AI visibility strategy