16 March 2025
When working on proposals for media agencies, publishers face significant costs in pitching for work. The competitive tender process means that for every proposal submitted, there […]
4 March 2025
Publishers often struggle with reactive amplification strategies that both underquote high-performing campaigns, and overspend on those that underdeliver. A reactive amplification strategy not only undermines proposal […]
4 March 2025
For many publishers, branded content amplification (boosting content reach via programmatic or social ads) is often an afterthought, something decided reactively once a campaign is live. […]
11 December 2024
We’re excited to unveil Campaign Manager, a unified platform that streamlines the entire content campaign process for publishers, from start to finish. This tool is designed […]
11 December 2024
We’re excited to introduce Campaign Builder, a powerful tool designed to transform how publishers create and manage content campaigns. With its intuitive ‘shopping cart’ experience, your […]
11 December 2024
We’re excited to launch Avid’s Automated Reporting tool, designed specifically for publishers to streamline operations with an all-in-one reporting dashboard that consolidates data from third-party platforms […]
11 December 2024
We’re excited to introduce the AmpPlus, designed to help publishers take their content campaigns to the next level by efficiently managing multi-channel off-network amplification. This tool […]